Record Details

SOSIALISASI ADOPSI TEKNOLOGI INFORMASI OLEH USAHA MIKRO KECIL DAN MENENGAH (UMKM) DI KECAMATAN MEDAN DELI

ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat

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Title SOSIALISASI ADOPSI TEKNOLOGI INFORMASI OLEH USAHA MIKRO KECIL DAN MENENGAH (UMKM) DI KECAMATAN MEDAN DELI
 
Creator Ramli, Ramli
Hidayat, Dody
 
Description This community service activity is carried out in the Medan Labuhan sub-district of North Sumatra with 41 participants, namely mothers of micro, small and medium enterprises (MSMEs) and community members who have a business spirit (entrepreneurship) and are opening their business in that location. One of the problems faced by MSMEs is the problem of marketing their business products. For this reason, socialization is needed that can provide knowledge related to existing problems. In connection with the publication of the Universitas Harapan Medan community service team, socializing how MSME players in Medan Labunan District can adopt Information Technology to increase the competitiveness of the results of their businesses. For example, product packaging can use graphic design technology. Marketing can be done using social media (SMS, WA, Facebook, Instagram), blogs, and the web. This community service is carried out by the socialization method, namely lectures, demonstrations and questions and answers, the material is packaged in a powerpoint and displayed using an infocus. The results of the activities that have been carried out have very high interest from the participants, this can be seen from the participants' awareness and activity in asking questions during the question and answer session.
 
Publisher LPPM Institut Agama Islam (IAI) Ibrahimy Genteng Banyuwangi
 
Date 2020-10-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://ejournal.iaiibrahimy.ac.id/index.php/Abdi_Kami/article/view/406
10.29062/abdi_kami.v3i2.406
 
Source ABDI KAMI: Jurnal Pengabdian Kepada Masyarakat; Vol 3 No 2 (2020): (Oktober 2020); 212-219
2654-6280
2654-606X
10.29062/abdi_kami.v3i2
 
Language eng
 
Relation https://ejournal.iaiibrahimy.ac.id/index.php/Abdi_Kami/article/view/406/333
 
Rights Copyright (c) 2020 Ramli Ramli, Dody Hidayat
https://creativecommons.org/licenses/by/4.0