Record Details

Role of Grab on the social life changes of Bengkulu City

Journal of Islamic Economics, Management, and Business (JIEMB)

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Title Role of Grab on the social life changes of Bengkulu City
 
Creator Widanti, Afrima
Rahmayanti, Dewi
 
Subject —
online transportation, social change, consumer behavior, qualitative, Bengkulu, Indonesia
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Description Purpose – The presence of Grab has invited many discussions. The purpose of this study is to know the role of Grab on changes in social life in Bengkulu city both in terms of Grab drivers, consumers, and other conventional transportation.Method – This study uses a qualitative approach with an in-depth interview method. The total respondents in this study are 38 people consisting of 5 people from Grab drivers, 30 people from consumers, and five people from conventional transportation.Result – This study found that there were changes in Grab drivers' income, but there were no social changes in Grab drivers. On the other hand, there were social changes in Grab consumers and conventional drivers. Implication – This study can be used by public, government, and private sector to understand better consumer behaviour in online transportation field.Originality – As the growth of online transportation in Indonesia is increasing, this study offers early understanding upon the phenomena.  
 
Publisher Prodi Magister Ekonomi Syariah FEBI UIN Walisongo Semarang
 
Contributor —
 
Date 2020-12-15
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
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Format application/pdf
 
Identifier https://journal.walisongo.ac.id/index.php/JIEMB/article/view/7095
10.21580/jiemb.2020.2.2.7095
 
Source Journal of Islamic Economics, Management, and Business (JIEMB); Vol 2, No 2 (2020); 55-66
2721-0324
2721-0197
 
Language eng
 
Relation https://journal.walisongo.ac.id/index.php/JIEMB/article/view/7095/3430
 
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Rights Copyright (c) 2021 Journal of Islamic Economics Management and Business
http://creativecommons.org/licenses/by-sa/4.0