Record Details

SHARIA MANAGEMENT AND BENEFITS FOR FOOD TRADERS

Al-Idarah : Jurnal Manajemen dan Bisnis Islam

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Field Value
 
Title SHARIA MANAGEMENT AND BENEFITS FOR FOOD TRADERS
 
Creator Emmy Dwi Setyaningsih
 
Description The development and competition of the business world in the current era of globalization is getting higher. This study aims to determine the marketing strategy of basic food traders. The method used is qualitative based on observation, interviews, and documentation. The results showed, (a). The marketing strategy of this basic food business has implemented a sharia marketing strategy that is honest, trustworthy, and communicative. (b). business development strategy of basic food sellers in improving the welfare of the community by providing affordable and competitive prices, as well as providing maximum service to consumers, establishing harmonious relationships with internal and external parties of the company, and trying hard and earnestly.Keywords: Management Strategy, Basic Food Business, Islamic Economy.
 
Publisher Fakultas Syariah dan Ekonomi Islam Universitas Ibrahimy
 
Date 2022-02-20
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://journal.ibrahimy.ac.id/index.php/idarah/article/view/1613
10.35316/idarah.2022.v3i1.82-88
 
Source Al-Idarah : Jurnal Manajemen dan Bisnis Islam; Vol. 3 No. 1 (2022): Vol. 3 No. 1 (2022): Al-Idarah : Jurnal Manajemen dan Bisnis Islam; 82-88
Al-Idarah; Vol 3 No 1 (2022): Vol. 3 No. 1 (2022): Al-Idarah : Jurnal Manajemen dan Bisnis Islam; 82-88
2721-3633
2721-3641
10.35316/idarah.2022.v3i1
 
Language eng
 
Relation https://journal.ibrahimy.ac.id/index.php/idarah/article/view/1613/1245
 
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