Record Details

Public Relations Management in Building School Image: A Case Study

AL-TANZIM: Jurnal Manajemen Pendidikan Islam

View Archive Info
 
 
Field Value
 
Title Public Relations Management in Building School Image: A Case Study
 
Creator Zahroh, Luluk Atirotu
 
Subject Manajemen Pendidikan Islam
Public Relations Management, School Image, Perception, Public
 
Description SDI Miftahul Huda, Kedungwaru, Tulungagung is strongly committed to developing the best educational institutions. Seeing the institution's purpose, it is understood that schools must be able to improve the quality of education and optimize the participation of the community who give good opinions for the school's image. This study aims to understand the management of public relations in building the school's image. The research method used is qualitative. The data collection technique is done by interview, observation, and documentation. Data analysis used is data reduction, data presentation, and concluding. The study results indicate that the implementation of public relations in building the school's image is carried out through internal and external work programs, where each work program has a role in building the image of SDI Miftahul Huda. Public relations strategy in building an image is carried out by evaluating public behavior, identifying policies and procedures of the organization with the public's wishes, and planning and establishing an action program so that the public can accept and understand the program held by the school.
 
Publisher Nurul Jadid University, Probolinggo, East Java, Indonesia
 
Contributor UIN Sayyid Ali Rahmatullah Tulungagung
 
Date 2022-04-06
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://ejournal.unuja.ac.id/index.php/al-tanzim/article/view/3434
10.33650/al-tanzim.v6i2.3434
 
Source JURNAL AL-TANZIM; Vol 6, No 2 (2022): IN PRESS; 501-510
AL-TANZIM: Jurnal Manajemen Pendidikan Islam; Vol 6, No 2 (2022): IN PRESS; 501-510
JURNAL AL-TANZIM; Vol 6, No 2 (2022): IN PRESS; 501-510
2549-5720
2549-3663
10.33650/al-tanzim.v6i2
 
Language eng
 
Relation https://ejournal.unuja.ac.id/index.php/al-tanzim/article/view/3434/pdf
https://ejournal.unuja.ac.id/index.php/al-tanzim/article/downloadSuppFile/3434/626
 
Rights Copyright (c) 2022 Luluk Atirotu Zahroh
https://creativecommons.org/licenses/by-nc-sa/4.0