Record Details

The Role of Customer Relationship Management in Indonesia Business

JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen

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Field Value
 
Title The Role of Customer Relationship Management in Indonesia Business
 
Creator Andajani, Erna
Badriyah, Nurul
 
Subject
 
Description Companies need to have tactics to win business competition. One way that can be used by the company is to recognize and understand the customer. Companies that perform customer relationship management will be able to sustain its business. The existence of customers is the driving force of business enterprises in various industries. In business services, the customer can be as an actor and a very crucial business objects. This study aimed to clarify the concept of customer relationship management and serves some research management customer relations in Indonesia. The study also describes the application of customer relationship management the company has done in Indonesia.  Keywords : Customer Relationship Management, Customer, Relationship Judul Asli : Peran Manajemen Hubungan Pelanggan dalam Bisnis Indonesia
 
Publisher University of Islam Malang
 
Contributor
 
Date 2017-03-22
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://riset.unisma.ac.id/index.php/jema/article/view/217
10.31106/jema.v14i01.217
 
Source JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen; Vol 14, No 1 (2017): JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen; 1-7
2597-4017
1693-7864
10.31106/jema.v14i01
 
Language eng
 
Relation http://riset.unisma.ac.id/index.php/jema/article/view/217/1-7
 
Rights Copyright (c) 2017 JEMA: Jurnal Ilmiah Bidang Akuntandi dan Manajemen
License URL: http://creativecommons.org/licenses/by/4.0/