Record Details

PELATIHAN DIGITAL MARKETING BAGI PENGRAJIN CETAKAN KUE DI DESA CANDI KABUPATEN SIDOARJO

Journal of Science and Social Development

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Title PELATIHAN DIGITAL MARKETING BAGI PENGRAJIN CETAKAN KUE DI DESA CANDI KABUPATEN SIDOARJO
 
Creator Chikmawati , Zulifah
Widiyanti, Atik
Lega Wibisono, Catur
 
Subject cookie cutters, digital marketing, small business
 
Description A small business is a business that is included in the small industrial sector, whether carried out by individuals or households by utilizing goods to be processed to become goods that are more useful and valuable. Based on the analysis of the situation and problems that occurred in the cake mold craftsmen business group in Candi Village, Sidoarjo Regency, the framework for solving the problem is to use a training and mentoring approach method. Therefore, training related to digital marketing for a group of cookie cutter craftsmen in Candi Village, Sidoarjo Regency. The conclusion of this activity is that all members of the cake mold craftsmen business group in Candi Village, Sidoarjo Regency are of productive age, 87% of respondents can understand online marketing materials, only 13% or 4 respondents cannot understand online marketing materials, and 93% of respondents have diversify pastry mold products.
 
Publisher Journal of Science and Social Development
 
Date 2020-11-25
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://journal.unusida.ac.id/index.php/jssd/article/view/316
 
Source Journal of Science and Social Development; Vol. 3 No. 2 (2020): Journal of Science and Social Development; 1-9
 
Language eng
 
Relation https://journal.unusida.ac.id/index.php/jssd/article/view/316/247